Last year, Edeka won Christmas with a heart breaking video. Now a new promotional clip was released.
Do you remember: the very emotional spot with the lonely retiree, whose children did not have time for him on the feast days, became a viral hit. In the meantime the video on YouTube has been viewed over 50 million times. On Facebook, more than 20 million users clicked on the clip.
Edeka is now trying to build on this success. In the new Christmas Spot, produced by Jung von Matt / Alster, the value of the family as a social theme is again the main subject.
What do you think? Is it better than the one from last year?
And the old one :